Breaking Barriers: The Rise of Women in African Music

As we honour women in Women’s History Month this March, the vibrant African music scene showcases an astonishing transformation driven by female talent and innovation. Over the last 90 days, data highlights a powerful shift in women’s listening preferences, shedding light on…

“Smarta with Data”: Three of Africa’s Biggest Stars Unite in a Groundbreaking Collaboration from Trace, Airtel Africa, and Sony Music Africa

In an exciting fusion of talent and technology, Trace, Airtel Africa, and Sony Music Africa have united to unveil “Smarta with Data,” a vibrant new single paired with a visually stunning music video that is sure to captivate audiences. This…

Introducing the Mahindra Fusion Fest

Mahindra South Africa is about to ignite a revolution in the festival scene with the launch of Fusion Fest, taking place on Saturday, 22nd February 2025 at the iconic SunBet Arena at Time Square in Pretoria. For two decades, Mahindra…

Feel Good Series – offering a Platform for Emerging Artists

Feel Good Series is back with an exciting line-up of fresh musical talent!  What started out as a series of rooftop parties with a live performance feature in 2016 has evolved and become a platform and brand with 3 musically-inclined experiences. Each month…

KFC – Talent By The Bucketloads…

As a people-first brand, KFC Africa recently provided the perfect platform as a self-expression canvas to showcase just why their 12th secret ingredient really is their people. KFC hosted their first-ever KFC’s Got Talent competition for their team members across…